Amazon to Invest ₹3 Lakh Crore in India, Targets Fourfold Surge in Exports by 2030

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In a major boost to India’s digital and manufacturing ambitions, American e-commerce giant Amazon on Wednesday announced plans to invest $35 billion (approximately ₹3 lakh crore) across all its businesses in India by 2030.

The fresh commitment positions India as one of Amazon’s most strategically significant global markets, especially in the realms of AI-driven digitisation, export expansion, and job creation.

The announcement comes close on the heels of Microsoft’s $17.5 billion (₹1.58 lakh crore) investment pledge for AI, data centres, and cloud infrastructure—signalling a new phase of big-tech capital inflow into India, aligned with the government’s vision of building a digitally empowered economy.

Speaking at the ‘Amazon Smbhav Summit’, Senior Vice President Amit Agarwal said the company is “excited to enable access to AI for millions of Indians” while strengthening the country’s digital ecosystem.

He emphasised that Amazon’s investment strategy will focus on expanding AI capabilities, enhancing logistics infrastructure, empowering small businesses, and accelerating employment generation.

Ambitious Export Vision: From $20 Billion to $80 Billion

A major highlight of Amazon’s India roadmap is its fourfold export growth target.
Under its Global Selling Program,

Amazon aims to help Indian sellers scale their presence in international markets, raising exports from the current $20 billion to $80 billion by 2030.

The company plans to further onboard lakhs of small manufacturers, artisans, and D2C brands, enabling them to tap global demand through AI-enabled tools, improved supply chains, and Amazon’s expanding fulfilment network.

Driving India’s Digital Transformation

Amazon’s upcoming investment is expected to fuel:

  • AI accessibility for businesses of all sizes
  • Next-generation logistics infrastructure, including smart warehouses and delivery networks
  • Skill development and job creation, especially in tech-enabled sectors
  • Support programs for MSMEs, artisans, women-led enterprises, and startups

Industry analysts note that Amazon’s investment push mirrors broader global trends where companies are betting on India’s fast-growing digital economy, stable policy environment, and rising global competitiveness in manufacturing and services.

With both Amazon and Microsoft announcing major AI-centric investments within 48 hours, experts say India could be on the cusp of becoming one of the world’s largest hubs for AI development, cloud infrastructure, and digital trade.

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